The crux of it is technology announced Tuesday by Intel and Adobe that brings web video to the livingroom in a seamless way:
Intel and Adobe announced today that they are collaborating to bring Flash to the Intel CE 3100 Media Processor, a move the two companies say would provide a better, more seamless web video viewing experience on your HDTV. The new Flash-enabled chips are set to roll out before the middle of the year and will be found in CE 3100-based cable set-top boxes, Blu-ray disc players, digital TVs and other AV devices.
The idea here is that the TV itself (not the TV plus a box plugged into your TV) becomes the platform itself. Widgets run on it, web video runs on it, and you just plug it into the ‘Net and watch it go.
It sorta makes me question the technology I’ve been harping on for ages now, and gravely emphasizes the fact that I need to start reading up on this new technology to determine exactly how widespread, common and disruptive this will be.
I’ve been preaching the word of Media RSS and podcasting for as long as people have been putting MP4s in RSS enclosure tags. For me, it was the only technology neutral way to prepare for your content being widely distributed into the mainstream.
It now appears that I may be wrong, or at least that this new technology may rise to dominance (and even eclipse video podcasting) before video podcasting has a chance to take root.
Who here has read up on this stuff? As you know, my connection has been sort of dimmed lately, so I haven’t had a chance to do all the research I’d like. I’m going to get on it, but in the meantime, what do you know about this?
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